Doug Volkert

About Doug Volkert

As Chief Operating Officer of VSS Group, Doug Volkert drives operational strategy and execution across the organization, with a focus on helping automotive partners enhance customer retention and business performance. He builds strategic partnerships and implements innovative solutions that improve efficiency, productivity, and long-term growth.

An innovator, designer, marketer, and strategist, Doug brings a creative yet disciplined approach to leadership—continuously advancing VSS Group’s vision and impact within the automotive industry.

Experts in our Field

Posts by Doug Volkert

Ceramic Paint Protection for Electric Vehicles

Ceramic Paint Protection for Electric Vehicles

If you’re one of the more than four million electric vehicle owners in the United States, you’re in good company. EVs now account for about 1.4% of all vehicles on the road, with sales soaring 30% within the last year. This makes you part of an elite club, where...

5 Questions to Ask Your Dealership About Paint Protection

5 Questions to Ask Your Dealership About Paint Protection

Buying a new car is expensive. It’s also stressful, especially once you’ve settled on a price and payment plan and then the dealer tries to upsell you on add-on options. It’s so easy to say no, no, no when you see the menu of available upgrades and services to enhance...

How Do Ceramic Coatings Hold Up Against Saltwater?

How Do Ceramic Coatings Hold Up Against Saltwater?

Saltwater exposes your boat to some extreme conditions. Boats are made for the water, but not all water types are the same.  Saltwater is highly corrosive because of the salt content, something you don’t have to worry about in fresh water. Prolonged exposure to...

How Often Should You Detail Your Car?

How Often Should You Detail Your Car?

Car detailing is much more than cleaning, and more than just a one-time luxury.  Everyone knows detailing brings out the best in your car’s appearance and restores the showroom-ready shine, but it also improves the value, longevity, and comfort of the vehicle,...

The True Damage of Snow & Salt to Your Car

The True Damage of Snow & Salt to Your Car

Learn the dirty details of how winter weather can diminish your car’s appearance. Driving in the snow and ice isn’t just hazardous to motorists; it can also deal some damage to your car—even when you’re not skidding along icy roads. When all the snow and ice melts,...

A dealership’s guide to selling paint protection

A dealership’s guide to selling paint protection

Paint protection: overcoming the instant 'no' Anyone who’s bought a car knows how it works—you’ve picked your vehicle, you’re at the finish line, and then come the add-ons: paint protection, extended warranties, the works. These days, though, most buyers are a lot...

6 Parking Tips for Your Car

6 Parking Tips for Your Car

Here’s how to protect your paint from potential parking dings and dents Protecting your car’s paint goes beyond professionally applied paint protection. Factors like maintenance, cleaning, and upkeep have a lot to do with how your car looks through the years, but...

Should You Choose Dealer Paint Protection?

Should You Choose Dealer Paint Protection?

When you buy a new vehicle, you’ll likely be asked if you’d like to add a protective paint coating. Here’s what to know.Brand new vehicles usually come with some form of protective coating to protect them from dirt and debris during transport. These coatings are short...

What’s the ROI of Auto Paint Protection?

What’s the ROI of Auto Paint Protection?

Here’s the full value of protecting your vehicle’s paint Adding automotive paint protection to your car isn’t cheap, so it’s no surprise you might wonder whether it’s really worth the money—especially if dealerships are bombarding you with add-ons and upgrades....